Thoughts on CRM marketing from someone who's doing it for well over 10 years: email, push, in-app and SMS/text notifications, design, copywriting and deliverability
Jul 1, 2016
iOS Mail is going to support List Unsubscribe method
Read more here: http://www.spamresource.com/2016/06/apple-ios-10-to-support-list-unsubscribe.html?m=1
Tags:
deliverability,
email marketing
DMARC, SPF and DKIM aren't what you expect them to be
I've been blogging recently about wrong picture of DMARC nature and abilities supported by DMARC-based solutions.
Here's a nice new post on the web regarding REAL goal of DMARC, SPF and DKIM technologies: https://www.spamtacular.com/2016/03/08/drafted-for-the-wrong-fight/
Tags:
deliverability,
email marketing
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